CRA will start broadcasting a regional Digital Radio Terrestrial Broadcast (DAB) network on the frequencies they won in the auction organised by the Czech…
31. 5. 2024
DAB/DAB+ Digital radio
Digital sound and more channels, interactivity, connection to mobile technologies, utilisation of the options offered by the internet, and many extra services
Compared to traditional FM (VHF) broadcasting, digital broadcasting offers a higher quality listening experience, greater network capacity, new features, services, and commercial opportunities.
DAB+ (Digital Audio Broadcasting) is the next generation of digital radio broadcasting. It brings new possibilities in sound quality and a more varied programme offering, complemented by a range of innovative services.
Digital radio of the future
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Interactive advertising in DAB+
Commercials and advertisements on DAB+ offer clients, advertisers, and advertising agencies opportunities and advantages not previously seen in radio broadcasting:
- Targeting and personalisation for specific demographic groups of listeners.
- Better measurement of the effectiveness of advertisements, tracking the number of plays, listener reactions, and other metrics.
- A wide range of advertising formats, including traditional audio spots, short adverts, programme sponsorship, and audio campaigns.
- Innovative approaches to advertising, such as interactive games, competitions, audio stories, or audiovisual content creation.
- Reaching the mobile audience, as radio is very often listened to while driving.
Why get digital radio from us
- High signal coverage across the Czech Republic
- Stable high-quality signal
- Connecting radio with the internet and other technologies in the form of OTT
- Excellent reception even in rugged areas, longer range
- We provide both contribution and distribution of the signal
- Continuous monitoring and support 24 hours a day
We hold the necessary certificates and security is our top priority
- Run on our own infrastructure
- Continuous monitoring of the entire infrastructure
- 24/7 service support
- GDPR compliance
- ANSI-TIA942
The technology is operated from an ANSI-TIA942 certified DC TOWER data centre - Common Criteria Certification for Information Technology (IT) Security (ISO/IEC 15408)
Certification at CC EAL 4+ level - ISO 9001
Quality management systems - ISO 14001
Environmental management systems - ISO 19011
Standard for the certification of internal auditors - ISO/IEC 20 000-1
Information technologies – Service management system requirements - ISO/IEC 27001
Information security management systems - ISO/IEC 27017
Information technologies – Security techniques – A set of guidelines for cloud environment security and for minimising the potential risk of security incidents - ISO/IEC 27018
Information technologies – Security techniques – A set of procedures for the protection of Personally Identifiable Information (PII) in public clouds acting as PII processors - SOC Type 1 and Type 2
SOC 2 Type 1 and Type 2 certifications, issued in accordance with American Institute of Certified Public Accountants (AICPA) standards and requirements, cover information management and security in organizations - ISO 50 001
Energy management systems - PCI-DSS
Compliance with the requirements of PCI-DSS for data centre operators - NBÚ
Certificate for access to classified information up to the classification level ‘CONFIDENTIAL’ - GDPR compliance
The infrastructure is fully compliant with GDPR requirements
Digital broadcasting in detail
The digitisation of radio broadcasting is a necessary and inevitable part of the transition from the analogue to the digital world. This is the only way your radio broadcasting can keep up with other broadcasting platforms. We would be happy to tell you more and advise you in person.
Set up an appointment
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